The Bulawayo Progressive Residents Association (BPRA) is undergoing a rebranding exercise as it seeks to strengthen its mandate to represent residents’ interests.
The organisation has also changed its 16-year-old logo to reflect the transformation the organisation is undergoing.
In a statement, Tuesday, BPRA Coordinator, Permanent Ngoma said the new logo design which is green and gold in colour both speak to the heritage and culture of the organisation.
“Through this, BPRA would like to assure residents and all relevant stakeholders that we are not diverting from our mandate by any means and we will continue working towards ensuring that residents’ ability to access social, economic, and political rights are not violated but provided to all residents as accorded by the Zimbabwean Constitution,” said Ngoma.
She said the colour gold is symbolic of the wealth within Matabeleland Region, not just in minerals, but in its people as well.
“Elephant, on its own, is a symbol of strength, wisdom, power, intelligence, and caring strength for even the weakest in the herd. It is a symbol of great leadership and a great King, King Lobengula, and his heritage, who prior to 1893, forbade the culling of this great beast; a standing symbol of Majesty in strength. The City of Kings (and Queens). It also signifies BPRA’s drive to get the residents’ collective voices and views heard and bring out the inherent strength of the community.”
She said as a progressive residents association, the colour green is symbolic of growth and renewal, vitality, in a state of peace and harmony.
“It is in this atmosphere that BPRA believes true progress occurs, where people are free to express their views, interact with and even question leadership as they both drive for growth; where residents are in harmony over what needs to be achieved and hope that we will renew that vigour and vitality of KoNtuthu, and make everyone feel like royalty in their residence in the City of Kings and Queens,” said Ngoma.
